Finishing Touches
Client: Early Settler | 2023 | Campaign Concepts, Art Direction, Publication, Digital Design, Styling
This project is a brand campaign for Early Settler’s homewares range. We developed an umbrella platform that told unique stories about each product, building excitement and anticipation for the launch. My focus was creating aspirational images for each product that translate well across all assets, from the digital gift guides, captivating social media content, in-store point-of-sale displays, emails, web content and more.
Organic Accents
Photography by Stacey Courtney
Styling by Hannah Perkin
The 'Organic Accents' capsule celebrates organic curves and exquisite finishes. Placed within our 'Earthed' mood, it exudes a softer ambiance with touches of marble and gold. We guided our decorator customers on integrating this range seamlessly into their living, dining, and home office spaces.
Floral Maximalism
In our 'Floral Maximalism' collection, we encouraged embracing bold prints and eclectic patterns. Demonstrating various sized gallery walls, we assisted our decorator customers in incorporating this vibrant range into their living, dining, and reading nook spaces.
Elevated Elegance
For our 'Evening Entertaining' collection, we embraced a moody ambiance perfect for New Year's Eve. We showcased ways to infuse glamour into dinner parties, captivating customers with elegant and festive ideas.
